I began my marketing journey at an e-commerce company in the LED lighting space, where I wore many hats—but it was performance advertising that truly sparked my passion. Since then, I’ve focused on mastering Google and Meta Ads, driven by a clear goal: building campaigns that create real business growth.

At Amplifize, I develop, manage, and optimize Google Ads campaigns with a data-first approach. From improving ROAS to cutting cost per conversion, I bring a mix of technical skill, analytical thinking, and clear communication to every account I touch. One of my proudest achievements was doubling a client’s ROAS in just a few months without raising their budget—proof of what the right strategy can do.

I’m always exploring new tools, trends, and automation to stay ahead of the curve. What excites me most is the future of AI in advertising and the potential to integrate data across channels for even more powerful results.

When I’m not deep in campaign data, I enjoy traveling, playing football, working out, and capturing architecture through my camera lens. I’m always learning and always looking for the next opportunity to grow—both personally and professionally.